{"id":260,"date":"2013-12-17T17:34:12","date_gmt":"2013-12-17T17:34:12","guid":{"rendered":"http:\/\/xinteractivemobile.com\/?page_id=260"},"modified":"2014-01-04T17:39:09","modified_gmt":"2014-01-04T17:39:09","slug":"combining-mobile-traditional-media","status":"publish","type":"page","link":"http:\/\/xinteractivemobile.com\/?page_id=260","title":{"rendered":"combining mobile &#038; traditional media"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/student-with-phone.png\" class=\"grouped_elements\" rel=\"tc-fancybox-group260\" title=\"combining mobile & traditional media\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-112\" alt=\"student with phone\" src=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/student-with-phone.png\" width=\"205\" height=\"136\" \/><\/a><\/p>\n<h1><span style=\"color: #000000;\"><strong>Combining Mobile &amp; Traditional Forms of Media<\/strong><\/span><\/h1>\n<p><span style=\"color: #99cc00;\"><strong>Xinteractive<\/strong><\/span> combines the best of both worlds in our marketing strategies. We\u00a0augment traditional media\u00a0with cutting edge mobile technology, bringing print\u00a0and any 3D\u00a0object to life with our <span style=\"color: #99cc00;\"><strong>xconnect<\/strong><\/span> technology.<\/p>\n<p>It is a unique system where marketing strategy and technology are skillfully and synchronously combined to deliver performance and achieve results. And it is compatible for all IOS or Android smart phones and tablets.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span style=\"color: #99cc00;\">xconnect<\/span> combines the value of print with the captivating\u00a0and engaging experience of mobile<\/strong><\/p>\n<p>Print\u00a0has always brought a\u00a0certain dimension\u00a0to the media experience not possible with digital media. Print is warm, inviting, emotional.\u00a0It\u2019s\u00a0the tangible dimension that electronic media can\u2019t impart. Add interactivity to print and look at the potential to bridge the gap between the physical and virtual world!\u00a0 If\u00a0the objective is to inform, teach, persuade or entertain, print marketing is still and will always be a viable form of communication. Print has always been universally accessible. With the adoption and additive nature of mobile phones <span style=\"color: #99cc00;\"><strong>xconnect<\/strong><\/span> brings a whole new meaning to powerful marketing across both channels.<a href=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/ar.2.jpg\" class=\"grouped_elements\" rel=\"tc-fancybox-group260\" title=\"combining mobile & traditional media\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-103\" alt=\"ar.2\" src=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/ar.2.jpg\" width=\"275\" height=\"183\" \/><\/a><\/p>\n<p><strong>Certain demographics don\u2019t go online<\/strong><br \/>\nSome demographic groups, particularly older consumers, simply prefer print collateral over digital options. In some cases, print may be the only way to reach them effectively, or for them to\u00a0research their options. Don\u2019t\u00a0 overlook the disposable income of this demographic group! Perhaps they are interested in\u00a0the virtual experience. <span style=\"color: #99cc00;\"><strong>xconnect <\/strong><\/span>connects them to the virtual experience easily, it&#8217;s a simple as taking a picture on your smart phone or tablet.<\/p>\n<p><strong><a href=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/mobile-stats.3.png\" class=\"grouped_elements\" rel=\"tc-fancybox-group260\" title=\"combining mobile & traditional media\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-342\" alt=\"mobile stats.3\" src=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/mobile-stats.3-150x300.png\" width=\"150\" height=\"300\" srcset=\"http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/mobile-stats.3-150x300.png 150w, http:\/\/xinteractivemobile.com\/wp-content\/uploads\/2013\/12\/mobile-stats.3.png 300w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a>Consumers are multi-channel.<\/strong> Today\u2019s media-savvy consumers seek multiple sources of information. Rarely will they use online only or print only. They seek out multiple media and compare and contrast responses. Print is a critical part of that mix.<span style=\"color: #99cc00;\"> <strong>xconnect<\/strong><\/span> combines the two!<\/p>\n<p><strong>Print is more trusted for high-dollar purchases<\/strong>. Consumers love electronic media for its immediacy, but research shows that they still seek print when it\u2019s time to buy. Print shows that you found your message to be important enough to commit it to paper and you stand behind what you\u2019re saying. <span style=\"color: #99cc00;\"><strong>xconnect<\/strong><\/span> allows for the seamless integration of both channels<\/p>\n<p><strong>Statistic:<\/strong> Of those who scan a printed page nearly 9 in 10 interact with the interactive print content.<\/p>\n<h2><span style=\"color: #99cc00;\"><strong>xconnect bridges the gap to the mobile experience<\/strong><\/span><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Combining Mobile &amp; Traditional Forms of Media Xinteractive combines the best of both worlds in our marketing strategies. We\u00a0augment traditional media\u00a0with cutting edge mobile technology, bringing print\u00a0and any 3D\u00a0object to life with our xconnect technology. It is a unique system where marketing strategy and technology are skillfully and synchronously combined to deliver performance and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":264,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-260","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/pages\/260","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=260"}],"version-history":[{"count":10,"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/pages\/260\/revisions"}],"predecessor-version":[{"id":396,"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/pages\/260\/revisions\/396"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=\/wp\/v2\/media\/264"}],"wp:attachment":[{"href":"http:\/\/xinteractivemobile.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}